摘要
旅游业是国民经济的综合产业,是拉动经济增长和实现可持续发展的重要动力,也是人文交流、社会沟通和经贸往来的重要载体。人口老龄化、后工业化社会、体验经济和大数据时代等是影响全球旅游业创新发展趋势的重要因素。纵观全球旅游业发展格局,其创新发展主要趋势主要表现为文化旅游融合的数字化,老年旅游产业规模的持续扩大化,旅游交通体系的智能化、人性化、便捷化和立体化,同时虚拟技术开启旅游方式新革命,体验营销深化旅游目的地要素构成和产业组合。
Tourism is a comprehensive industry of the national economy and an important driving force for economic growth and sustainable development.It is also an important carrier for people to cultural exchanges,social communication and economic and trade exchanges.Population aging,post-industrial society,experience economy and big data era are important factors influencing the development trend of global tourism innovation.Viewed from the development pattern of global tourism,the main trends of its innovation and development are as follows:There are digital trend of cultural tourism integration,the trend of the scale of tourism industry for the elderly,and intelligent,humanized,convenient and three-dimensional tourism transportation system;virtual technology opens a new revolution of tourism mode;experience marketing will deepen the composition of tourism destination elements and industry combination.
作者
夏杰长
徐紫嫣
徐金海
XIA Jiechang;XU Ziyan;XU Jinhai(Business School,University of Chinese Academy of Social Sciences,Beijing 102488,China;Economic Management Teaching Department,National Open University,Beijing 100039,China)
出处
《城市学刊》
2020年第6期14-19,共6页
Journal of Urban Studies
基金
国家哲学社会科学基金青年项目(20CGL023)。
关键词
全球旅游业
创新发展
人口老龄化
数字经济
体验经济
global tourism
innovation-driven development
ageing of population
digital economy
experience economy