摘要
休闲农业与乡村旅游是实现乡村产业振兴的重要措施,也是当今旅游产业的发展方向之一。丰富的农业和旅游资源为平顶山市休闲农业与乡村旅游发展提供了非常有利的条件。分析平顶山市发展休闲农业与乡村旅游的做法,剖析其发展中存在的问题,并提出拓宽融资渠道、完善基础设施建设,科学规划、合理布局,多渠道宣传推广、扩大知名度,凸显地域文化内涵、打造特色旅游项目,培养专业人才、提高整体服务水平等相应的对策,以期促进平顶山市休闲农业与乡村旅游产业的健康发展。
Leisure agriculture and rural tourism are important measures to realize the revitalization of rural industry, and also one of the development directions of tourism industry. Abundant agricultural and tourism resources provide favorable conditions for the development of leisure agriculture and rural tourism in the city. This paper analyzes the practice of developing leisure agriculture and rural tourism in the city, finds out the problems existing in its development, and puts forward some corresponding countermeasures, such as broadening financing channels for improving infrastructure construction, planning scientifically for reasonable layout, publicizing with multi-channel promotion for expanding popularity, creating characteristic tourism projects by highlighting regional cultural connotation, cultivating professional talents for improving the overall service level, so as to promote the healthy development of leisure agriculture and rural tourism industry in Pingdingshan.
作者
张莉萍
孔祥建
ZHANG Liping;KONG Xiangjian
出处
《商业经济》
2020年第9期16-18,共3页
Business & Economy
基金
2019年河南省科技厅软科学项目:河南省衰退型资源城市经济转型路径研究(192400410238)。
关键词
休闲农业与乡村旅游
旅游发展
平顶山市
leisure agriculture and rural tourism
tourism development
Pingdingshan City