互联网时代旅游治理现代化研究

Research on Tourism Governance Modernization in the Internet Age

旅游治理现代化是国家治理现代化的重要组成部分,作为已全面融入国家战略的旅游业,应抓住互联网的时代背景,构建起以游客满意为导向的旅游治理新体系,实现旅游治理现代化,积极发挥旅游治理现代化在国家治理现代化中的独特作用。推进旅游治理现代化助推国家治理现代化,应准确地把握何为旅游治理现代化、网络时代对传统旅游管理模式提出的现实挑战以及旅游治理现代化的科学内涵。

Tourism governance modernization is an important component of the modernization of state governance.As tourism industry has fully integrated into the national strategy,we should seize the background of the Internet era,build a new tourism governance system oriented towards tourist satisfaction,realize the modernization of tourism governance,and actively play the unique role of tourism governance modernization in the modernization of national governance.Promoting the modernization of tourism governance and boosting the modernization of national governance should accurately grasp what is the modernization of tourism governance,the realistic challenges that the Internet age poses to traditional tourism management models,and the scientific connotation of tourism governance modernization.