融媒体语境下少儿图书出版物可视化叙事路径研究

Visualization Storytelling Path of Children's Book Publications in the Context of Media Integration

本文阐述了融媒体环境下少儿图书出版物实现可视化叙事的困境,分析了少儿图书出版物可视化叙事的相关优势,并进一步从叙事主体、内容资源、叙事载体三方面探究少儿图书出版物可视化叙事的具体路径,通过构建少儿图书出版物可视化叙事,以激发读者阅读兴趣,延长少儿图书出版产业价值链,促进少儿图书出版品牌建设,提升少儿图书出版物的市场竞争力。

The paper explains the dilemma in realizing visualized storytelling from the perspective of media integration,analyzes the relevant advantages of visualized storytelling,and further explores specific path of visualized storytelling of children's book publications from three aspects of storytelling subject,content resource and storytelling carrier in the paper,so as to stimulate users'interest in reading through the construction of visualized storytelling mode to extend the industry value chain,to promote the brand construction and to enhance the market competitiveness of children's book publications.