体健融合视角下的中医药健康发展创新路径研究

Research on innovative path of traditional Chinese medicine healthy development from the perspective of sports and health integration

本文详细论述了体医结合向体健融合的创新转变。从产业的竞争力、持久力和波及力三个方面深入分析中医药健康产业与体育产业的偶合特点,以文化生态、全民健身、多元协同、教育功能和人工智能为突破口构建以全民健康为目标的“中医药健康+体育产业”新模式,并为“中医药健康+体育产业”新模式的发展设计延伸路径、嵌入路径和融合路径,以期通过中医药产业和体育产业的深度融合进一步促进大健康产业的繁荣发展。

This paper discusses the innovative transformation from the combination of sports and medical treatment to the integration of sports and health in detail,and analyzes the coupling characteristics of Chinese medicine health industry and sports industry from three aspects of industry competitiveness,endurance and spread in depth.The new model of“Chinese medicine health+sports industry”with the goal of national health is built with the breakthrough of cultural ecology,national fitness,multiple coordination,educational function and artificial intelligence.And for the development of the new model of“Chinese medicine health+sports industry”,an extension path,an embedding path and a fusion path are designed,in order to further promote the prosperity and development of the large health industry through the deep integration of the Chinese medicine industry and the sports industry.