新零售形态下基于农户的生鲜农产品物流系统构建

Construction of Fresh Agricultural Products Logistics System based on Farmers in the New Retail Form

新零售形态的出现改变了产品销售的固有模式,特别是生鲜农产品将迎来更加广阔的销售领域。本文通过数据分析,图表列举,流程规划等研究方法,以农村零散农户为研究目标设计适用于农户的生鲜农产品物流系统模式,为农户在新型零售模式下经营生鲜农产品提供物流系统建设思路,为我国生鲜农产品物流发展提供研究借鉴。

The emergence of the new retail form has changed the inherent mode of product sales,especially fresh agricultural products will usher in a broader sales field.In this paper,through data analysis,chart listing,process planning and other research methods,taking scattered rural households as the research objective,this paper designs the logistics system mode of fresh agricultural products suitable for farmers,provides ideas for farmers to operate fresh agricultural products under the new retail mode,and provides research reference for the development of fresh agricultural products logistics in China.