基于桂林山水文化元素的文化创意产品设计研究

RESEARCH ON THE DESIGN OF CULTURAL AND CREATIVE PRODUCTS BASED ON THE ELEMENTS OF GUILIN LANDSCAPE AND CULTURE

目前基于桂林山水文化元素的文化创意产品设计存在诸多问题,因此本文以桂林山水文化为导向,对桂林山水文化元素进行收集、整理、提炼和分析,梳理桂林山水文化创意产品的设计原则,并赋予实践。以期将桂林山水文化形象与文化创意产品相结合,打造属于桂林本土特有的文化特色,促进文化创意产业的发展。

At present,there are many problems in the design of cultural creative products based on guilin's landscape cultural elements.Therefore,this paper,guided by Guilin's landscape culture,collects,sorts,extracts and analyzes guilin's landscape cultural elements,sorts out the design principles of guilin's landscape cultural creative products,and gives practice to them.In order to combine the cultural image of Guilin landscape with cultural and creative products,create the unique cultural characteristics of Guilin,and promote the development of the cultural and creative industry.