摘要
在对云南省蔬菜产业现状深入调研的基础上,结合云南省蔬菜产品市场营销现状,分析研判其竞争优势和制约因素,并针对性提出提升云南蔬菜产品竞争力的对策建议。
On the basis of in-depth investigation of the current situation of Yunnan vegetable industry,the competitive advantages and restricting factors were analyzed combined with the current situation of Yunnan vegetable industry marketing,and the countermeasures and suggestions for improving the competitiveness of Yunnan vegetable products were put forward.
作者
赵家进
刘跃明
李永平
董莉
谢洁
王立东
赵晓晨
ZHAO Jiajin;LIU Yueming;LI Yongping;DONG Li;XIE Jie;WANG Lidong;ZHAO Xiaochen(Yunnan Institute of Pesticide Control,Kunming 650034;Yunnan Agricultural Technology Extension Station;Yunnan Green Food Development Center;Department of Agriculture and Rural Affairs of Yunnan Province;Soil and Fertilizer Work Station of Yunnan Province)
出处
《长江蔬菜》
2021年第4期72-76,共5页
Journal of Changjiang Vegetables
关键词
云南
蔬菜产品
市场营销
竞争力
对策
Yunnan
Vegetable products
Marketing
Competitiveness
Countermeasures