基于感性工学与知识工程的用户需求认知研究

User Needs Cognition Based on Kansei Engineering and Knowledge Based Engineering

目的提出基于感性工学与知识工程的用户需求认知模型以促进产品设计领域更好地满足用户需求。方法首先从基本理论、流程、相关技术等角度出发介绍感性工学与知识工程;然后依据其在产品设计领域具有相似性及互补性,将两者结合并提出基于感性工学与知识工程的用户需求认知模型;最后通过自行车设计案例进行模型应用的简单介绍。结果在基于感性工学与知识工程的用户需求认知模型中,知识工程模块能确保设计方案在物理层面满足用户功能需求,感性工学模块则能确保设计方案在心理层面满足用户感性需求,因此该模型生成的设计方案能够在物理层面和心理层面同时满足用户需求。结论在产品设计领域,感性工学与知识工程的结合能更高效、更合理地满足用户需求。

The work aims to propose a cognitive model of user needs based on Kansei Engineering and Knowledge Based Engineering to promote the product design field to meet user needs better.Kansei Engineering and Knowledge Based Engineering were introduced from the perspectives of basic theory,process and related technologies.Then,on the basis of similarity and complementarity in the field of product design,Kansei Engineering and Knowledge Based Engineering were combined and a cognitive model of user needs based on Kansei Engineering and Knowledge Based Engineering was put forward.Finally,a brief introduction of the model application was given through a bicycle design case.In the cognitive model of user needs based on Kansei Engineering and Knowledge Based Engineering,the Knowledge Based Engineering module ensured that the design met user needs at the physical level,while the Kansei Engineering module ensured that the design met user needs at the psychological level,so the design generated by this model could meet user needs at both physical and psychological levels.In the field of product design,the combination of Kansei Engineering and Knowledge Based Engineering can meet the user needs more efficiently and reasonably.