岳阳市农产品供应链优化策略研究

Research on the Optimization Strategies of Agricultural Products Supply Chain System in Yueyang City

农产品供应链运作效率决定农产品从生产到销售全过程的质量和水平。完善农产品供应链体系建设,有助于提升农产品流通效率,保障农产品质量安全。该文在归纳分析岳阳市农产品供应链发展基础及现状的背景下,总结了批发市场模式、龙头企业模式、电子商务模式三种农产品供应链模式,基于对岳阳市农产品供应链体系发展制约因素的分析,从供应链上中下游三个维度,提出了岳阳市农产品供应链体系优化策略。

The quality and level of the entire process from production to sales of agricultural products is depended by the operating efficiency of the agricultural product supply chain.And improving the construction of the agricultural product supply chain system is helpful to improve the efficiency of agricultural product circulation and ensure the quality and safety of agricultural products.Under the background of the inductive analysis of the development basis and current situation of the agricultural product supply chain in Yueyang City,then,three agricultural product supply chain models,namely the wholesale market model,the leading enterprise model,and the e-commerce model,are summarized.Finally,based on the analysis of the restrictive factors in the development of the agricultural product supply chain system,a series of optimization strategies of Yueyang’s agricultural product supply chain system is proposed from the three dimensions of the upper,middle and lower reaches of the supply chain.