区块链社交网络信息传播特征及规律研究

Research on Characteristics and Rules of Information Transmission in Blockchain Social Network

【目的/意义】社交网络舆情监管关乎社会稳定,区块链作为当前一种重要的应用技术,关于区块链社交网络的信息传播特征和规律研究将有利于对区块链社交应用的舆情监管提供一定的理论依据。【方法/过程】基于区块链和信息传播理论,通过爬虫采集区块链社交网络应用数据,采用社会网络分析法,利用Gephi进行数据可视化并利用统计分析软件进行数据处理。在此基础上,对整体网络下的社群进行对比分析,重点讨论了声誉分与用户度的关系情况。【结果/结论】区块链社交网络为无标度网络;社群间的平均聚类基本一致并且较低;用户发帖量服从幂律分布;声誉分高的用户在区块链网络中的影响力较大,其在舆情网络信息传播过程中起着重要的作用。【创新/局限】基于区块链社交网络应用,本文分析了区块链整体社交网络及区块链社群网络的舆情信息传播特征及规律,后续将采用动态网络、超网络方法对区块链网络舆情信息传播特征及规律进行分析研究。

【Purpose/significance】Social network public opinion regulation is related to social stability,and blockchain is an important application technology.The research on information dissemination characteristics and rules of blockchain social networks will help to provide a theoretical basis for public opinion supervision of blockchain social applications.【Method/process】Based on blockchain and information dissemination theory,this paper collects blockchain social network application data through crawler,adopts social network analysis method and uses Gephi for data visualization and statistical analysis software for data processing.On this basis,the communities of the overall network is analyzed by comparison method,and the relationship between reputation and the user degree is focused on.【Result/conclusion】Blockchain social network is scale-free network.The average cluster between communities is basically the same and lower.User posting volume obeys power law distribution.Users with high reputations have a greater influence in the blockchain network,and they play an important role in the process of public opinion network information dissemination.【Innovation/limitation】Based on the application of blockchain social network,this paper analyzes the characteristics and rules of public opinion information dissemination of the overall blockchain social network and the blockchain community network.And it will use dynamic network and super-network methods to analyze and research on the characteristics and rules of public opinion information dissemination on blockchain network.