摘要
体育运动形式丰富多样,人们可依据自身喜好等个性化需求,高效展开体育运动,提高身体素质并促进全面发展。体育赛事在体育竞技基础上演化而来,是体育运动者交流运动心得、展现运动技能的平台,伴随时代发展体育赛事种类不断增多,助力体育事业良性发展。伴随我国体育赛事举办能力不断提升,体育赛事承办数量与日俱增,物流理论将体育赛事推向系统、高效、集成化发展新阶段,可提高体育赛事运营能力,降低相关赛事承办成本,提高体育赛事主办方经济收益,凸显物流理论对体育赛事的积极影响。相较于西方发达国家,我国物流基础较差,无法满足物流在体育赛事中的应用需求,加之物流节点数量少、规模小、信息化水平低、物流从业人员综合素养参差不齐等消极现象,严重阻滞该理论有效践行。基于此,该文对体育赛事中物流理论践行阻力展开探究,并探析物流在体育赛事中的有效应用策略。
The forms of sports are rich and diverse.People can carry out sports efficiently according to their own preferences and other personalized needs,so as to improve their physical fitness and promote all-round development.Sports events evolved on the basis of sports competition,which is a platform for sports athletes to exchange sports experience and show sports skills.With the development of the times,the types of sports events are increasing,which helps the healthy development of sports.With the continuous improvement of the holding capacity of sports events in China,the number of sports events hosted is increasing day by day.Logistics theory pushes sports events to a new stage of systematic,efficient and integrated development,which can improve the operation ability of sports events,reduce the cost of related events,improve the economic benefits of sports event organizers,and highlight the positive impact of logistics theory on sports events.Compared to developed countries,China’s logistics foundation is poor,which can not meet the application need of sport events.Coupled with negative phenomenon such as the small number of logistics practitioners,small scale,low information level and the comprehensive quality of logistics personnel.Based on this,this paper explores the practical resistance of logistics theory in sports events,and explores the effective application strategies of logistics in sports events.
作者
王雨桐
WANG Yutong(Nanjing Sport Institute,Olympic Academy,Nanjing,Jiangsu Province,210000 China)
出处
《当代体育科技》
2020年第35期251-253,共3页
Contemporary Sports Technology
关键词
物流理论
体育赛事
应用
研究
Logistics theory
Sports events
Application
Research