传媒院校专业结构调整优化的探究与实践——以浙江传媒学院为例

Exploration and Practice on the Adjustment and Optimization of Disciplinary Structure in Media Colleges and Universities——Take Communication University of Zhejiang as an Example

专业是人才培养的基本单元。优化专业结构是实现高等教育内涵式发展、建设一流本科教育、提高人才培养质量的必然要求,是推进新一轮高等教育改革和“质量革命”的题中应有之义,也是不同类型的高校做特做优做强的生存发展之道。专业结构调整优化应当遵循目标导向、需求导向、特色导向、问题导向的基本原则,注重顶层设计,勇于探索创新,健全长效机制,通过评估认证,构建具有自身特色和优势的学科专业体系,以达成学校办学定位和人才培养目标。

Discipline is the basic unit of talent training.Optimizing the disciplinary structure is an inevitable requirement for realizing the connotative development of higher education,constructing first-class undergraduate education,and improving the quality of personnel training.It is the true meaning of promoting a new round of higher education re⁃form and"quality revolution",and is also the way for different types of colleges and universities to be better and stronger.The adjustment and optimization of disciplinary structure should follow the basic principles of goal orienta⁃tion,demand orientation,characteristic orientation and problem orientation,pay attention to the top-level design,be brave in exploring and innovating,improve the long-term mechanism,and build a discipline and specialty sys⁃tem with its own characteristics and advantages through evaluation and certification,so as to achieve the schoolrunning and talent training objectives.