精细化管理的城市标识系统管控策略研究--以厦门市为例

Research on the Management And Control Strategy of Urban Sign System under Delicacy Management--Taking Xiamen as an example

城市标识能表达城市的地域特性、提升城市的环境品质,是城市精细化管理水平的重要细节表现。但目前由于城市标识无标准、缺特色、轻管控的粗放式管理,导致其千篇一律、设置无序,无法匹配高效率、高颜值的城市发展需求。为此,以厦门经验为例,立足城市精细化管理角度,通过问题导向制定设计标准、建立管理机制,探索适合城市管理要求的城市标识系统的管控策略。

Urban logo can express the regional characteristics of a city and improve the environmental quality of a city.It is an important detail performance of the level of fine management of a city.But at present,due to the extensive management of urban signs without standard,lack of features and light control,they are cookie-cutter and disordered,and unable to match the needs of urban development with high efficiency and high appearance level.Therefore,based on the experience of Xiamen as an example,based on the perspective of urban fine management,design standards and management mechanism are formulated through problem-oriented,and the management and control strategy of urban identification system is explored to meet the requirements of urban management.