从“阅读生命周期”的角度构建全流程的阅读推广模式

Constructing the Comprehensive Reading Promotion Mode from the Perspective of the Reading Life Cycle

读者的阅读是一个动态发展的过程,阅读推广服务也不能停留在激发读者阅读兴趣的表层上,应该从读者发展的角度动态地看待问题,从而实现推广服务的深入性和系统性。以南京工业大学图书馆"阅读实验室"推广案例为例,提出了一种基于读者"阅读生命周期"的阅读推广模式,将阅读推广服务嵌入读者阅读动机—阅读思考—阅读分享—创新实践的整个阅读生命周期,构建全流程的阅读推广体系,引导读者完成从"浅阅读"到"深阅读"的跨越。

Reading is a dynamic process.Reading promotion service should not only focus on stimulating readers interest,but also be viewed dynamically from the perspective of reader development,in order to make the service deep and systematic.Taking Nanjing Tech University Reading Lab as an example,the paper proposes a dynamic development reading promotion service mode based on readers reading life cycle.It embeds reading promotion service into readers whole reading life cycle,which includes reading motivation,reading thinking,reading sharing and innovation practice,in order to set up the whole process of reading promotion system and lead the reader to leap from the shallow reading to deep reading.