新时代产品3D展示教学中的创新与反思

Innovation and reflection of 3D product display teaching in the new era

在3D技术发展的初期阶段,产品包装展示的主要表现形式是以平面设计展示为主,而在三维技术飞速发展的今天,更多产品展示的三维软件被不断地研发出来,如3DS Max,Maya,Rhino,Solidworks,Pro/E,UG等,在软件操作与制作上可能各有不同,但其展现的3D创意设计却存在一些共性的特征。在新媒体时代,产品展示的方式在不断地发展,如虚拟现实、Web3D等技术的运用,使得产品数字化虚拟展现的方式又进一步贴近消费者的需求。3D创意思维拓展与运用在产品展示设计的教学中显得日益重要,其目的是面对日益变化的行业需求更好地服务教学。

In the early stage of 3D technology development,the main form of product packaging display is graphic design display.Today,with the rapid development of 3D technology,more 3D software for product display has been developed,such as:3DS Max,Maya,Rhino,Solidworks,Pro/E,UG,etc.,may be different in software operation and production,but there are some common characteristics in the 3D creative design.In the new media era,the way of product display is constantly developing,such as the application of virtual reality,Web 3D and other technologies,making the digital virtual display of products further close to the needs of consumers.The expansion and application of 3D creative thinking is becoming more and more important in the teaching of product display design.Its purpose is to better serve teaching in the face of the ever-changing industry demand.