论王钝根《社会之花》的编辑特征

On the Characteristics of Wang Dungen’s Editing of the Magazine Flower of Society

上海大陆图书公司发行的《社会之花》,由王钝根主编,发行2卷36期。作为文艺期刊,《社会之花》除传播文学作品外,具有明显的编辑特征,成为作家谋生的重要阵地,这主要表现为读者群体的大众化、作者身份的职业化、期刊广告的专业化、编辑策略的商业化等方面,对当下纸媒的发展亦有一定的借鉴作用。

The Flower of Society edited by Wang Dungen and published by Shanghai Mainland Book Company had two volumes of 36 issues distributed. As a literary and artistic magazine, the Flower of Society, apart from disseminating literary works, had obvious editing characteristics and provided an important channel for writers to earn a living, typically in terms of the fact that the readers were the ordinary people, the contributors were full-time writers, the advertisements were specialized and the editing strategy was commercialized. This may inspire the current development of paper media.