从保护心理学角度探讨动物园沉浸式展示设计

Discussion on Zoological Park Immersive Exhibit Design from the Perspective of Conservation Psychology

当代动物园的主要职责是致力于物种保护,促使游客发生环境友好行为。动物园沉浸式展示设计除了应满足基本的动物福利,还应该更好地帮助动物园实现这一职责。针对动物园设计师们对于公众环保行为产生机制的盲区,引入保护心理学作为有力的辅助工具。通过梳理保护心理学针对动物园游客研究的文献,对动物园的沉浸式展示的规划设计提出4项建议:1)设计符合动物行为的展示空间,2)规划更为自然的园区,3)调整教育空间的布局,4)运用清晰且多样化的信息传达方式。从游客心理角度探讨当代动物园的规划设计,突破了以往从丰容角度对动物园设计的探讨。

The main responsibility of contemporary zoos is to devote themselves to species conservation and to promote the environmentally friendly behavior of tourists. In addition to meeting basic animal welfare, the immersive exhibit design should better help the zoos achieve this responsibility. Aiming at the blind spots of zoo designers on the mechanism of pro-environmental behavior of the public, this research introduces the powerful auxiliary tool of conservation psychology. Through literature reviews on conservation psychology for zoo visitors, this article provides the following suggestions for the planning and design of zoo immersive exhibit: design exhibition spaces that are friendly to animal behavior, preserve more natural areas in the zoo, reconsider the distribution of educational spaces, and use clear and diverse information communication methods. This article discusses contemporary zoo planning and design from the perspective of tourists’ psychology and breaks through the exploration of zoo design from the perspective of enrichment.