浅谈“1+X”证书背景下汽车营销与服务专业书证融通

Discusses the Diploma And Skill Certificate Integrating by Automobile Marketing And Service Professional On the Background of“1+X”Certificate

在教育部提出的"1+X"制度前提下,基于商用车销售服务技能等级标准,以汽车营销与服务专业为载体,浅谈从教学模式的改进、双师型教师团队的培养以及教材的优化等方面来保证书证融通课程建设。

Under the premise of the"1+X"system proposed by the Ministry of Education,based on the standard of commercial vehicle sales and service skill level,and taking the automobile marketing and service profession as the carrier,this paper discusses how to ensure the Curriculum construction of diploma and Skill Certificate integrating from the aspects of the improvement of teaching mode,the cultivation of double-qualified teacher team and the optimization of teaching materials.