基于Kano模型方法的咖啡机情感化设计研究

RESEARCH ON EMOTIONAL DESIGN OF COFFEE MACHINE BASED ON THE KANO MODEL METHOD

找寻用户情感与产品造型表现之间的对映关系,优化并提升产品设计,使产品功能与外形都能满足用户心理情感需求。通过问卷调查法,调研用户对产品设计的视觉需求、产品功能需求和期望的情感需求等方面的诉求,采用Kano模型方法,从用户的兴奋型情感需求、基本情感需求以及期望情感需求等三方面,分析产品设计中情感需求的重要度与满意度。以咖啡壶的情感层次设计为例,检验Kano模型方法在产品设计中的有效性。运用Kano模型方法可以有效地挖掘用户的真实需求,优化产品设计流程,使设计的产品更加符合用户的期望。

To find out the relationship between user emotion and product performance,to optimize the product design,to let the product be satisfied with users’psychological.The Kano model method is adopted as a means,according to users’demands from product shape,function and culture,which it is analysis to the importance degree of emotion from the users’basic emotional needs,expected emotional needs and excited emotional needs.Taking the emotional design of coffee pot as an example,To verify the effectiveness of The Kano model method in product design.The Kano model method can be excavated effectively the real needs of users,optimize the product design process,and make the designed product more conform to users’expectations.