地方民办高校旅游管理本科专业竞争力评价指标体系的构建——基于《中国大学及学科专业评价报告2019-2020》

The Construction of the Competitiveness Evaluation Index System of Tourism Management Undergraduate Major in Local Private Universities--Based on The Evaluation Report of Chinese Universities and Disciplines from 2019-2020

在我国“双一流”学科建设的背景下,对地方民办高校旅游管理本科专业竞争力评价指标体系的研究仍是目前学术研究的盲点。文章基于近日中国科教评价研究院完成的《中国大学及学科专业评价报告2019-2020》研究结论,通过文献考察、问卷调研、深入访谈的形式,结合地方民办高校旅游管理专业的特点,构建出“6+24”模型的地方民办高校旅游管理本科专业竞争力评价指标体系,即6项一级评价层和24项二级评价因子,并通过数据采集和专家评议结果,建构出该评价指标体系的赋分标准。

Under the background of structure for the first-class universities and disciplines of China,the competitiveness evaluation index system of tourism management undergraduate course for local private college has always been the research blindness.Based on the conclusion of Evaluation Report on China's Universities,Subjects and Specialties 2019-2020,which is finished by CASEE recently,6 items and 24 factors have been structured for evaluation the tourism management undergraduate course of local private college,according to literature review,questionnaire survey,and depth interview.Furthermore,marking standard has also been confirmed based on the investigated data.