论媒介镜像及其对意义的建构

A Study on Media Mirror Image and Its Construction of Meaning

依据拉康的“镜像理论”来理解媒介镜像的含义,认为媒介所呈现出来的镜像在人们的认知过程中充当着主、客体之间的介质;一方面呈现出支离破碎的幻象,另一方面更是人们内心欲望的投射。媒介镜像的建构呈现出神话化的倾向,它存在于人们的无意识中;其核心是一种信仰上的真实,也因为人类的信仰而成为绝对的真实。媒介呈现出来的幻像作用于人们的意识、思想、情感,从而达到精神上的真实并形成信仰,进而在生产生活中指引着人类的行为规范和准则。媒介镜像建构意义的基础是人类集体无意识以及植根于人们内心结构深层的“原型”;其方式是通过语言、文字、图像等形成具有实践意义的话语,从而完成意象上的真实,最终形成信仰并作用于人们的日常生活中。这种行为更加隐蔽且巧妙地建构出符合现今时代语境的话语,同时也正在解构着作为主体的人们的意识与行为。

Media mirror image from Lacan’s theory of mirror stage asserts that the mirror image reflected by media plays the role of medium between the subject and the object in the cognition process of people;on the one hand,the mirror image reflects fragmented illusion,and on the other hand,it is more of a desire from the inner heart of people.The construction of media image reflects the tendency of mythologization,which exists in people’s unconsciousness,and its core is truth on belief.Furthermore,it becomes the absolute truth because of people’s belief.When the illusion reflected by media influences people in the consciousness,thought,and emotion,it will realize the truth on spirit and form a belief,thus providing a guidance for standards and norms of people’s conduct in production and life.This writer believes that the foundations of the construction of the meaning of the media mirror image are unconsciousness of people and“prototypes”rooted in people’s inner structure.Its process involves forming discourse with practical meanings from language,script,image and the discourse with practical sifnificance in order to achieve truth on image and finally forms a belief to affect people’s daily life.This behavior constructs contemporary myth consistent with context of modern and present times in a concealed and sophisticated way,and at the same time it deconstructs the consciousness and behavior of those who are the subjects.