全媒体时代高校思想政治教育的利弊交织、原则坚守与体系转换

The Advantages and Disadvantages,Principles Adherence and System Transformation of Ideological and Political Education in Universities in the All-Media Era

全媒体的快速发展带来了传播生态格局的深刻变化,全媒体时代使传播内容碎片化、传播方式分众化、传播环境融合化。全媒体时代给高校思想政治教育带来了全新的传播方式、传播工具和传播环境,同时也极大影响了高校思想政治教育在话语权掌控、吸引力聚焦和权威性表达方面的空间和场域。为保障全媒体时代思想政治教育质量,高校应坚守思想为本、内容为王,科学灌输、德育渗透,立体传播、网络育人,理论引领、润物无声,立足学生、精准定制的原则。为提升全媒体时代思想政治教育效率,高校思想政治教育应学科体系向科学化、精细化转换,教材体系向开放化、现代化转换,课程体系向立体化、协同化转换,话语体系向多样化、生活化转换。

The rapid development of all media has brought profound changes to the ecological pattern of communication.In the era of all media,the content of communication is fragmented,the mode of communication is divided into different groups and the communication environment is integrated.The era of all media has brought a brandnew way of communication,communication tools and communication environment to the ideological and political education in universities.At the same time,it has greatly affected the space and field of ideological and political education in the control of discourse power,attraction focus and authoritative expression.In order to ensure the quality of ideological and political education in the era of all media,universities should adhere to the principles of thoughtbased and content-oriented,scientific indoctrination,moral education penetration,three-dimensional communication,network education,theoretical guidance,silent moistening,student-centered and precise customization.In order to improve the efficiency of ideological and political education in the era of all media,the ideological and political education in universities should transform the subject system to scientific and refined,the teaching material system to open and modern,the curriculum system to three-dimensional and coordinated,and the discourse system to diversification and life.