摘要
随着互联网技术和移动阅读技术的不断发展,移动阅读成为近年来迅速发展起来的新型阅读方式,越来越受到读者的追捧。该文通过对市场上众多移动阅读APP之一"微信读书"进行界面设计、沟通交流和个性设置的分析,针对在校大学生的阅读习惯,加强馆藏资源建设,对建立图书馆移动阅读APP提出建立营销模式、提供良好阅读体验和加强阅读引导等建议。
With the continuous development of Internet technology and mobile reading technology,mobile reading has become a new type of reading method,which has developed rapidly in recent years.And it is becoming more and more popular with readers.Based on the analysis of interface design,communication and personality setting of"wechat reading",one of the many mobile reading apps in the market,this paper aims at the reading habits of college students.It hopes to strengthen the construction of collection resources and put forward suggestions on the establishment of library mobile reading app,such as establishing marketing mode,providing good reading experience and strengthening reading guidance.
作者
谢萍
XIE Ping(Hunan Foreign Economic College,Changsha,Hunan Province,410205 China)
出处
《科技资讯》
2021年第1期205-207,共3页
Science & Technology Information
基金
湖南省教育厅科学研究项目“高校图书馆多元化阅读推广模式研究——以湖南省高校图书馆为例”(项目编号:18C1095)。