AI真人秀的多重资本价值的博弈与谐振

The Game and Resonance of Multiple Capital values of Domestic AI reality show

随着人工智能(以下简称AI)产业的发展及技术的普及革新,我国荧屏和网络上兴起了一类围绕AI技术及其产物展开的真人秀节目。这类节目的制播不仅受到文化和科技等部门的政策引领、支持,也在播出之初即获得大量的社会关注;随着节目的传播,其中所蕴含的丰厚的资本价值也不断地得以提升和丰富,并转化为商业和文化等多重价值形态。本文借鉴法国社会学家皮埃尔·布迪厄著名的社会实践理论,从资本的维度审视当前中国电视AI真人秀场域中存在的不同价值及其在相互转化过程中的博弈;并在此基础上提出多重价值谐振多赢的理想范式,以期为促进中国电视真人秀和AI科技的良性互动和传播发展提供一些思路。

With the development of artificial intelligence(AI)industry and the popularization and innovation of technology,a kind of reality show around AI technology and its products has sprung up on screen and network in China.The production and broadcasting of such programs are not only led and supported by the policies of culture,science and technology and other departments,but also get a lot of social attention at the beginning of broadcasting.With the spread of the programs,the rich capital value contained in them is constantly promoted and enriched,and transformed into multiple value forms such as commerce and culture.Based on the famous social practice theory of French sociologist Pierre Bourdieu,this paper examines the different values existing in the current Chinese TV AI reality show field and the game in the process of mutual transformation from the perspective of capital,and puts forward the ideal paradigm of multi value resonance and multi win,in order to promote the positive interaction and communication development of Chinese TV reality show and AI technology Provide some ideas.