大数据环境下现代企业经济管理模式探析

Analysis on the Economic Management Mode of Modern Enterprises in the Environment of Big Data

大数据在现代企业经济管理中的全面应用,可以使企业更精准的把握各类数据信息,深度挖掘数据信息深层次的价值,帮助企业实现“保经济、促发展”的目标。本文从不同视角分析了大数据对企业管理决策的影响,并对未来发展前景进行了展望。

With the continuous advancement of science and technology in China,big data has been playing an increasingly important role in the traditional management decision-making mode.The large-scale application of big data in modern enterprise economic management enables enterprises to cope with various kinds of data information more accurately,dig deeper value of data information,and to achieve the goal o“f protecting economy and promoting development”,and consequently raise the economic profits of enterprises.Based on the connotation and characteristics of big data,this paper analyzes and summarizes the impact of big data on enterprise management decision from different aspects,and puts forward the prospect of the future development.