传统文化传承创新的仪式化传播机制研究

Research on the Ritualized Communication Mechanism of Traditional Culture Inheritance and Innovation

坚定文化自信需要努力实现传统文化的创造性转化创新性发展,使之与现代文化相融相通。仪式化传播与传统文化的仪式属性高度契合,它以仪式化展演方式复现传统文化的生成语境,传承传统文化价值基因,赋予传统文化新的精神内涵与价值标识。仪式化传播的框架设置与建构功能、文化生产与再生产功能、文化象征与展演功能,分别推动形成传统文化传播的价值再选择机制、内容再生产机制、传播再融合机制,实现传统文化的创造性转化创新性发展。

Strengthening cultural confidence requires striving to realize the creative transformation and innovative development of traditional culture and make it integrated with modern culture. Ritualized communication is consistent with the ritualized nature of traditional culture. It revives the context of the generation of traditional culture by ritualized performance,inherits the value gene of traditional culture,and endowing traditional culture with new spiritual connotation and value mark. The ritualized communication imply the frame setting and construction,cultural production and reproduction,cultural symbol and performance,and these functions have promoted the value re-selection mechanism,communication re-integration mechanism,cultural reproduction mechanism,and thus realize the creative transformation and innovative development of traditional culture.