辞书融合出版的优化路径研究---兼评《现代汉语词典》(第7版)APP

Research on the Optimization Path of Integrated Publication of Dictionaries———Comments on APP of Modern Chinese Dictionary(7th Edition)

移动互联网时代,我国传媒业媒体融合的步伐不断加快,传统辞书出版社纷纷借力数字技术转型升级,开启融合出版新业态。结合《现代汉语词典》(第7版)APP案例,从应用的视角出发,探究其融合出版的特色,包括多维的数字化检索方式、立体的富媒化知识呈现、创新的智能化学习工具及精准的个性化定制服务等,阐述新时代辞书融合出版迈向高质量发展,成为生产动能更强大、传播效能更强劲的产业形态,尚需要把握根本要素,着力优化发展路径:深化语义连接,重构内容知识框架;强化应用功能,提供全息型知识服务;坚持场景导向,打造全效型平台生态;激活角色潜能,构建全员型主体模式。

In the era of mobile Internet,the pace of media convergence in China’s media industry is increasing rapidly.Traditional dictionary publishing houses have taken the advantage of transformation and upgrading of digital technology to open a new format of convergence publishing.From the perspective of the application of Modern Chinese Dictionary(7th Edition),this paper expounds that it should become a more powerful tool in the primary stage of intelligent publishing industry.The industrial form with stronger communication efficiency also needs to focus on optimizing the development path:deepening semantic connection,reconstructing content knowledge framework,strengthening application function,providing holographic knowledge service,adhering to the scene oriented,creating a full effect platform ecology,activating role potential,and forming a full staff main body mode.