融合时代视听传播人才培养模式革新探究

The Cultivation of the Talents of Audiovisual Communication at the Age of Syncretism and Innovation

随着视听传播技术的深入发展,网络视听新媒体的全面崛起不断挤占传统影视媒体市场,促使传统广电行业升级转型,影视传播转向视听传播业已成为大势所趋。在此背景下,高校影视教育只有应时代的发展调整人才培养模式,才能满足业界对高质量视听传播人才的需求。本文以当前媒体市场巨变为切入点,对高校影视教育的现状及困境展开分析,结合部分高校的突围经验,探讨视听传播逻辑规制下的拔尖创新人才培养路径。

With the development of the technology of audiovisual communication,the rise of online audiovisual media has greatly squeezed the market of traditional film and television media.In this circumstance,the transformation and upgrading of traditional radio and television industry,and the transition from film and television communication to audiovisual communication seem to be inevitable.Therefore,it is necessary for higher education institutions to adjust their modes of talents training to the changing social context,so that new workers can meet the requirements of contemporary media industry.Considering the transformation of current media environment,this paper tries to reflect the status quo of Chinese film and television education and,based on the experiences of some higher education institutions,explore new modes of talents training in the context of audiovisual communication.