传统村落振兴的关键问题及其应对策略

Major Problems and Relevant Coping Strategies in the Revitalization of Traditional Villages

在现代化进程中,我国的传统村落振兴面临着知名度不高、同质化严重、内生动力不足、村民凝聚力不强等关键问题。破解上述问题之道在于,深入挖掘村落民俗文化,书写村落民俗志,延续历史文化脉络,彰显村落文化魅力,提升对外知名度;凝练村落标志性文化符号,围绕文化主题符号构建文化创意产业链,发展多样态文化产业,解决同质化严重的问题;鼓励村民积极参与,发挥主体作用,借助家庭、社会、学校的教育功能,提升村民的文化自信与自觉意识,破解内生动力不足的瓶颈;发掘传统村落治理智慧与经验,发挥村落自组织的凝聚功能,利用乡贤名人的引领和示范作用,重构新型村落共同体,解决村民凝聚力不强的困境。

In the process of modernization,the revitalization of traditional villages in China faces such major problems as low visibility,serious homogenization,lack of endogenous power,and weak cohesion of villagers.The solutions to the above-mentioned problems include the following:it is necessary to deeply excavate the village folk culture,write the village-based folk records,inherit and highlight the village history and culture,promote the popularity of traditional villages,spotlight the village-based cultural symbols,construct the theme-based chain of cultural and creative industry,develop various cultural industries,solve the serious problems of homogeneity,encourage the villagers to actively participate in and give full play to village activities.It is also a must to enhance the cultural self-confidence and self-consciousness of villagers through the integration of the functions of the family,the society and school education,break the bottleneck of insufficient endogenous power,make use of the wisdom and experience of the traditional village governance,bring the cohesive function of village-based self-organization to full play,encourage the rural celebrities to play the leading and exemplary role,reconstruct a new village community,and solve the plight of a weak cohesion of villagers.