制度与生活:中国共产党意识形态话语权的百年探索

Institution and Life:the One-hundred-year Exploration of Ideological Discourse Power of the Communist Party of China

从意识形态维度考察,中国共产党的百年奋斗史也是意识形态话语建构与发展的历史。"制度与生活"分析范式揭示了制度设计与日常生活的互嵌关系,是辩证地理解中国共产党意识形态话语权的有效理论工具和分析框架。作为中国共产党意识形态话语百年探索的三种样态,"革命话语""建设话语""改革话语"也反映了中国共产党争夺和掌握话语权的实践。从历时性角度诠释中国共产党意识形态话语权在每一次社会变革和制度变迁以及不同制度与生活互构模式下奠基与争夺、确立与巩固、调试与发展的规律,启示我们把握和应对重要战略机遇期,必须统筹"话语主体""话语内容""话语传播"三要素,从中探析中国共产党意识形态话语之创造力、吸引力、影响力多维提升的情境优化及实践过程。

From the perspective of ideology,the one-hundred-year struggle of the Communist Party of China is also the history of the construction and development of ideological discourse.The"institution and life"analysis paradigm reveals the inter-embedding relationship between institutional design and daily life,and is an effective theoretical tool and analytical framework to dialectically understand the ideological discourse power of the Communist Party of China.As the three types of ideological discourse explored by the Communist Party of China over the past century,the"revolutionary discourse""construction discourse""reform discourse"also reflect the practice of the Communist Party of China in fighting for and mastering discourse power.From a diachronic perspective,the articleinterprets the rules of the ideological discourse power of the Communist Party of China in every social change and system change,and the mutual construction of different institutions and life modes:the foundation laying and contesting,the establishment and consolidation,and the adaptation and development.The inspiration is:to grasp and cope with the important strategic opportunity,we should coordinate the three elements of"discourse subject""discourse content""discourse dissemination"to explore the contextual optimization and practical process of the multi-dimensional enhancement of the creativity,attraction and influence of the ideological discourseof the Communist Party of China.