认同回归“:后真相”时代的高校意识形态教育

Identity Return:Ideological Education in Colleges and Universities in the“Post-truth”Era

随着互联网技术和社交媒体的发展,网络信息交流逐渐进入“后真相”时代,其真假转换、情理交织、强弱交锋的舆论交流特征日益明显。高校意识形态教育面临“后真相”时代带来的挑战,需要重塑主流意识形态话语权,在以人为本的基础上关注学生思想状况,以文化人,积极探索高校意识形态教育新形式。

The development of Internet technology and social media has generated the“post-truth”era of online information exchange.The characteristics of public opinion exchange are becoming increasingly notable,includ⁃ing the conversion of the true and the false,the mixture of sense and sensibility,and the conflict between the strong and the weak.Confronted with the challenges in the“post-truth”era,the ideological education in colleges and universities should reshape the discourse of the country’s mainstream ideology,pay attention to students’ideological conditions on the people-oriented basis,cultivate people through culture,and actively explore new forms of ideological education.