摘要
宋代图书传播可以分为上行传播、下行传播和跨文化传播三种方式。上行传播模式,即大臣向君王投递、进呈抄本或印本书籍,这些书籍或为自己所著,或为他者所著。投进这些书籍,多是为了向君王展示自己的学识,以获得君王的赏识。下行传播模式,即君王赏赐、赐予大臣书籍,这些书籍一般为皇帝的诗文著作。赏赐这些书籍,多是希望大臣认真品读,乃至收藏。跨文化传播主要是书籍在不同文化、不同民族与国家之间的编辑、印刷、出版、翻译、传播与阅读。书籍要么通过政府官员,在官方流通,不同政府部门之间相互献书,书籍作为媒介,是友谊的象征;要么是通过书商,在民间流通。
The book communication in Song Dynasty can be divided into three ways:upward communication,downward communication and cross-cultural communication.The mode of upward communication is that ministers deliver or submit copies or printed books to the king,which are written by themselves or by others.The purpose of putting these books into these books is to show the king his knowledge and gain his appreciation.The downward communication mode is that the monarch bestows and bestows books to ministers,which are generally poems and writings of the emperor.Most of these books were awarded to the Minister for their careful reading and even collection.Cross cultural communication mainly refers to the editing,printing,publishing,translation,dissemination and reading of books among different cultures,nationalities and countries.Books are either circulated through government officials in the official sector,and different government departments offer books to each other.As a medium,books are a symbol of friendship;or they are circulated among the people through booksellers.
作者
金雷磊
JIN Lei-lei(Sanming University Institute of Cultural Communication, Sanming 365004,China)
出处
《宜春学院学报》
2021年第4期94-101,共8页
Journal of Yichun University
关键词
图书传播
传播模式
上行传播
下行传播
跨文化传播
book communication
communication mode
upward communication
downward communication,cross cultural communication