摘要
广州灰塑作为第二批国家级"非遗"项目,艺术价值丰富,文化底蕴深厚,具有成为广州地区典型衍生品的巨大潜力。文中通过问卷调查、专家访谈和竞品分析,尝试"活化"手段激活广州灰塑及其衍生品以满足现代人生活方式和审美需求。
As the second batch of national intangible cultural heritage projects,Guangzhou gray sculpture has rich artistic value and profound cultural heritage,which has great potential to become a typical derivatives in Guangzhou.Through questionnaire survey,expert interview and competitive product analysis,this paper attempts to activate Guangzhou grey sculpture and its derivatives to become cultural and creative products which would meet the needs of modern people’s lifestyle and aesthetics.
出处
《创意与设计》
2021年第2期80-89,共10页
Creation and Design
基金
《广州大典》与广州历史文化研究专项课题项目(2019GZY14)
广东省教育厅青年创新人才类项目(人文社科)(2017WQNCX030)
广东省社科共建项目(GD18XYS04)。
关键词
灰塑衍生品
设计
文化创意
gray sculpture derivative
design
cultural creativity