现代中国平面设计中民间美术元素的实践与思考

Practice and thinking of folk art elements in modern Chinese graphic design

民间美术属于我国文化艺术、中华民族文化中非常重要的组成部分,其中涉及到较为丰富的民族审美精神,还有民族创造力,和其他的艺术形式相比较,民间美术中主要传承了我国原始艺术方面的审美性与实用性,其中蕴含着的文化内涵十分深厚。民间美术来源于自然领域并且也融入自然,能够将人和自然的和谐性、统一性体现出来,并且展现了物质、精神之间相互结合的哲学思想,在现代中国平面设计的过程中融入民间美术元素,除了能够提升平面设计的活力之外,还能丰富其中的语言,并且使得平面设计有着更为深刻的内涵,具备特色化的审美形式,促使平面设计的良好发展与创新。

folk art is a very important part of China’s culture and art, Chinese national culture, which involves rich national aesthetic spirit and national creativity. Compared with other art forms, folk art mainly inherits the aesthetic and practical aspects of China’s original art, which contains profound cultural connotation. Folk art comes from the field of nature and also integrates into nature. It can reflect the harmony and unity between man and nature, and show the philosophy of the combination of material and spirit. In the process of modern Chinese graphic design, the integration of folk art elements can not only enhance the vitality of graphic design, but also enrich the language and make graphic design more flexible It has more profound connotation and characteristic aesthetic form, which promotes the good development and innovation of graphic design.