基于文献计量分析的平台经济可视化研究

The Evolution of Platform Economy:Based on Bibliometric Analysis

从国家层面的调控,到行业领域的数字化转型,平台经济在全球化竞争中日益受到关注。通过文献计量的研究方法,运用VOSviewer工具对web of science核心数据库中的2366篇相关文献进行可视化分析,对平台经济的演进过程进行分析与总结。平台经济的发展可分为三个阶段:电子商务阶段(1999-2008年)、数字媒体阶段(2009-2016年)、共享经济阶段(2017-)。创新和技术是推动是平台经济发展的重要动力,最后根据文献分析结果对平台经济发展进行展望。

From the national level of regulation to the digital transformation of the industry,the platform economy has received special attention in today's global competition.Through the bibliometric research method,this paper used VOSviewer tool to visually analyze 2366 documents in the core database of web of science,and analyzed and summarized the evolution process of platform economy.The development of platform economy can be divided into three stages:e-commerce stage(1999-2008),digital media stage(2009-2016)and sharing economy stage(2017-2020).Innovation and technology are the source of power for development of platform economy.Finally,according to the results of literature analysis,the research prospect of platform economy is put forward.