论媒体融合背景下的传统编辑转型

On the transformation of traditional editors under the background of media convergence

在传统媒体和新兴媒体融合的时代背景下,传统编辑的转型势在必行。这种转型首先应该是向“产品经理型”编辑迈进的思想转型,传统编辑们要树立产品意识和系统化意识。能力提升是转型的关键所在。对于一个复合型编辑,内容发掘能力、数字技术应用能力和资源整合能力是缺一不可的。

Under the background of the integration of traditional media and new media,the transformation of traditional editors is imperative.This transformation should first of all be the ideological transformation towards"product manager type"editors.Traditional editors should establish product awareness and systematic awareness.Ability improvement is the key to transformation.For a compound editor,the ability of content discovery,digital technology application and resource integration is indispensable.