媒介变革视阈下苏州人文纪录片的话语嬗变

Suzhou’s Culture Documentary:Narrative Evolution from the Perspective of Media Revolution

一批人文纪录片通过声画组合和镜头拼接的方式,建构了苏州的多面形象,小桥、深巷、庭院、园林等意象元素成为世界认识江南文化的一个窗口。在不同的历史时期,人文纪录片当中的苏州城市形象差别很大,而数字技术催生的社交媒体也创新和丰富了媒体的传播方式。本文从作家电视、纪录电视、融媒电视三个历史阶段,探讨不同时期人文纪录片对苏州形象的建构策略以及呈现方式。

A group of documentaries have built up Suzhou’s various images by audio-visual language and montage. The classic elements like delicate bridges,serene alleys,courtyards,gardens and so on,all serve as the windows for the world to learn more about the culture of the Yangtze River Delta. The image of Suzhou differs in culture documentaries of various historic periods,and the rise of social media has led to more diverse mass communication driven by digital technology. The author discusses the different construction strategies and presenting modes of documentaries on Suzhou image in three historic periods,namely the ages of writer’s television,documentary television and convergence media television.