国家形象塑造背景下中华文化立场的坚守与传承

Adherence and Inheritance of Chinese Cultural Position under the Background of National Image Building

随着中国特色社会主义进入新时代,中国形象的建构依然难以摆脱“被动的被解读”,中国应该以怎样的形象重返世界舞台中央,文化立场问题至关重要,坚守中华文化立场是对这一问题的理性回答。坚守中华文化立场就是坚守文化的本土性、民族性,通过主体性文化追求以塑造中国国家形象,习近平总书记在十九大报告中首次提出“中华文化立场”问题,这对于我们在新形势下化解西方文化冲击,实现国家形象由“他塑”向“自塑”转变提供了重要遵循。坚守中华文化立场,既是一个文化战略,又是一个政治战略。只有坚守中华文化主体性、观照中国现实、深化文化交流互鉴,才能在“中国崛起”“人类命运共同体”等中国特色社会主义问题的叙事中形成完善的阐释框架,才能有效化解西方文化冲击,为中国特色社会主义道路的拓展和中华民族的伟大复兴提供有力的精神支撑。

There has been a passive cultural attribute in the shaping of China's national image since modern times.The cultural elements related to China are shaped by"others"rather than by"self".As the socialism with Chinese characteristics entering a New Era,it is still difficult to get rid of the"passive interpretation"in the construction of Chinese image.What kind of image should China present when returning to the center of the world stage?The question of cultural position is of great importance.And adhering to the Chinese cultural position is a rational answer to this question.Adhering to the Chinese culture stand is to focus on the local and national cultural characteristics.Through the pursuit of subjectivity culture to create China's national image,General Secretary Xi Jinping raised the issue of"China's cultural position"for the first time in his report to the 19th CPC National Congress.In his report to the 19th CPC National Congress,President Xi Jinping,for the first time raised the issue of the"Position of Chinese culture",which provides an important basis for us to defuse the impact of Western culture under the new situation and realize the transformation of shaping national image by"self"instead of by“others”.Adhering to the position of Chinese culture is not only a cultural strategy,but also a political strategy.Only by sticking to the subjectivity of the Chinese culture,observing the reality of China,deepening cultural exchanges and mutual learning,can we effectively resist the impact of the western culture,and form a fine theoretical interpretation framework in the narrative of socialism with Chinese characteristics,such as"China's rise"and“community with a Shared Future for Mankind”,so as to provide a strong support for the great rejuvenation of the Chinese nation.