超级平台跨市场竞争损害的反垄断规制研究

Research on the Antitrust Regulation of Super Platform Cross-market Competitions

超级平台伴随数字经济蓬勃而生,在推动经济发展与转型的同时也带来了许多竞争问题,其中跨市场竞争损害问题成为当前反垄断规制研究的新热点。平台深化其业务分工,以吸引更多用户群达成多元化建设目标,形成相互关联的平台生态系统,并通过生态系统将市场力量传导至其他相关市场,阻碍、排除其他相关市场的正常竞争。而以价格理论为基础的传统支配地位规制框架暴露出相关市场界定困难、支配地位与竞争损害发生市场不一的缺陷,无法有效规制跨市场损害行为。因此建议在《中华人民共和国反垄断法》中引入跨市场优势地位规制条款,设置典型滥用跨市场优势地位行为规范,对竞争损害行为进行有效规制。同时,设置抗辩条款并研究配套实施细则,保障平台企业的创新积极性,促进数字经济持续发展。

The problem of cross-market competition has become an emerging hot spot in the current antitrust regulation research.The platform ecosystem relies on the characteristics of multilateral markets and network effects to enhance market power,gain data advantages,and transmit market power to other relevant markets to hinder and eliminate normal competition among other operators.The traditional regulatory framework for dominant positions exposes the difficulties in defining the relevant market,the deviation between the market where the dominant position is located and the market where competition damage occurs,and it is unable to accurately respond to cross-market damage.It is recommended to introduce a cross-market advantage position regulation clause in the China Antitrust Law to promote the sustainable development of the digital economy.