新媒体时代文化遗产价值传播思考——以源流运动实践为例

Thinking About Dissemination of Cultural Heritage Value in the New Media Era:Taking the Practice of Wellspring Studio as an Example

新媒体时代,考古成果得以更快捷、广泛地在公众中传播,但学术研究与公众日常所需知识体系、文化体验存在差异。源流运动的定位是"考古·艺术·设计",希望进一步找到学术研究与公众文化的契合点,再进行文化遗产价值的转化和传播,线上栏目关注知识转化链条上不同阶段的成果,线下项目致力于打破考古、艺术、设计、生活之间的壁垒,通过线上和线下的交互来探索遗产价值转化模式,参与到当代中国文化的发展中。

In the era of new media,archaeological achievements can be spread more quickly and broadly among the public,but there are differences between academic research and the knowledge system and cultural experience that the public needs in daily life.Wellspring Studio is positioned as"archaeology·art·design",hoping to further find out the shared concerns of academic research and public culture,so as to transform and spread the value of cultural heritage.The online columns focus on the achievements of different stages in the knowledge transformation chain,while the offline projects are committed to breaking down the barriers between archaeology,art,design,and daily life.Through online and offline interaction,we can explore the mode of heritage value transformation and participate in the development of contemporary Chinese culture.