大理白族扎染手工艺的符号意义变迁与文化表征

Symbolic meaning changes and cultural representations of the tie-dyeing handicraft of the Bai Nationality in Dali

文章以田野考察为基本调研方法来分析大理白族扎染手工艺。在跨文化传播中,大理白族扎染手工艺作为文化产业链中的一环,在满足当代审美需求的同时作出改变,即符号的原生意义发生了改变。通过分析大理白族扎染手工艺在传播过程中随着生产方式、市场需求、手工艺的变化而产生的符号意义的改变,针对大理白族扎染的技艺与文化进行分析,更加全面地了解白族扎染手工艺的传承和构建,并立足于现当代文化经济背景,展现新的生命力,通过个案分析,探索传统手工艺的可持续发展之道。

This paper takes field investigation as the basic research method to analyze the tie-dyeing handicraft of the Bai Nationality in Dali.In cross-cultural communication,the tie-dyeing handicraft of the Bai Nationality in Dali,as a link in the cultural industry chain,makes changes while meeting the contemporary aesthetic needs.At the same time,the original meaning of symbols has changed.Through the analysis of the change of symbolic meaning of the tie-dyeing handicraft of the Dali Bai Nationality in the process of communication with the changes of production model,market demand,handicraft,this paper analyzes the skills and culture of Dali Bai Nationality dyeing,have a more comprehensive understanding of the inheritance and construction of Bai Nationality dyeing,and based on the current and contemporary cultural and economic background,to show new vitality,through case analysis,explore the sustainable development of traditional handicrafts.