婺剧文化产业创新与发展研究

The Innovation and Development of Wu Opera Cultural Industry

文化产业作为国民经济发展中的支柱型产业,其重要性不言而喻。婺剧凭借其鲜明的艺术特色和深厚的文化底蕴,为其产业化的发展奠定了基础。但是传统的婺剧产业模式,严重阻碍了它的传承发展。本文从婺剧自身的文化资源、区位优势等角度分析了婺剧文化产业特征,提出从婺剧团、婺剧的延伸产品、婺剧戏曲旅游等方面对相关产业进行合理规划,并加大创新力度,以打造新型婺剧产业模式为着力点,推动婺剧文化产业快速发展。

As a pillar industry in the development of national economy,the significance of cultural industry is self-evident.With its distinctive artistic features and rich cultural deposits,Wu Opera has its foundation for its industrialization.However,the traditional industry mode of Wu Opera has seriously hindered its inheritance as a national intangible cultural heritage.Based on its own cultural resources and regional advantages,this paper analyzes the features of the cultural industry of Wu Opera,proposes reasonable planning concerning Wu Opera Troupe,its extended products,and its role in tourism,and advocates facilitating the rapid development of Wu Opera cultural industry through innovation exploiting existing technologies and its own resources.