摘要
受新冠肺炎疫情的影响,2020年中国纪录片生产有局部下滑,年生产总值在十连涨之后,首次出现负增长。疫情拉动了受众对纪实性内容的需求,提升了纪录片的传播力,也改变了纪录片的制作模式。在这个特殊的时间节点,重新审视纪录片的价值变得很有意义且必要。纪录片观众虽然增多,但是注意力趋于分散,互联网流量有从头部向中部分流的趋势。品类变得更加多元,内容细分的趋势越来越明显。一些市场现象演变成了趋势。
China’s documentary production declined partially in 2020, and its gross value of product declined for the first time after ten consecutive rises due to COVID-19’s influence. The epidemic situation has stimulated the demand for documentaries, improved the communication power of documentaries, changed the production mode of documentaries, and it is necessary to re-examine the value of documentaries. The audience’s attention tends to be distracted, and the content categories become more diversified. Some market phenomena have evolved into trends.
出处
《电影艺术》
CSSCI
北大核心
2021年第3期111-116,共6页
Film Art
基金
中国纪录片发展研究报告(2021)课题成果。宋雪敬、余晓琪、蒋正邦、蒙婷、张嘉琪、李洒然、许铁梁、汉雨棣、艾伦参与了调研。
关键词
新冠肺炎疫情
价值重估
年度现象
市场趋势
COVID-19 epidemic
value revaluation
annual phenomenon
market trend