数字平台如何赋能互补者创新——基于架构设计视角

How Can Digital Platforms Enable Complementors to Innovate——Based on the Perspective of Architecture Design

数字平台如何赋能互补者创新是当前产业界、学术界关注的热点和难点。鉴于此,从架构设计视角切入,以阿里云IoT平台、海尔U+平台和华为OceanConnect平台为案例研究对象,采用内容分析法,探索数字平台如何有效赋能互补者实现数字创新。研究发现:模块性、分层性和平台边界资源动态性是数字平台架构设计的关键维度:平台边界资源能够通过不断资源化过程提升平台功能、服务和产品多样性及广度,提升互补者创新的生成性,并通过动态收缩强化对互补者创新的控制,保证互补者创新的稳定性;分层性结合模块性架构设计能够提升互补者创新的生成性和稳定性,同时强化互补者学习。提炼数字平台架构设计关键维度,揭示数字平台架构设计对互补者创新的赋能机理,可为数字平台赋能互补者创新提供基于架构设计的新思路。

How can digital platforms enable complementors to innovate is an important topic in the current industry and academia.In view of this,this study adopts the perspective of architecture design,taking Alibaba Cloud IoT platform,Haier U+platform and Huawei OceanConnect platform as case study objects,using content analysis method to discuss that how can digital platforms effectively enable complementors to realize digital innovation.This study shows digital platform architecture have three key design elements:modularity,layered,and platform boundary resource dynamics.The layered modular architecture can ensure that digital innovation can be realized independently at any level,and improve the learning efficiency of complementors;the platform boundary resources can improve the diversity and breadth of platform functions,services and products through the resourcing process,and enhance the generativity of complementary innovation.At the same time,it can also strengthen the control of complementors through the securing process,and ensure the stability of complementary innovation.This study refines the dimensions of digital platform's architecture design,reveals the enabling mechanisms of digital platforms for complementary innovation,and provides an architectural design-based idea for digital platforms to enable complementors.