后疫情时代策展实践与反思——以“三城记——明清时期的粤港澳湾区与丝绸外销”展览为例

Thoughts over the Post-Pandemic Exhibition Plan with the Case Exhibit of ‘A Tale of Three Cities——Guangdong-Hongkong-Macao Greater Bay Area and Silk Export in the Ming-Qing Times’

后疫情时代,走进博物馆的人数已不再是衡量博物馆观众量的唯一标准,社交媒体正在成为博物馆人气比拼的新战场。如何突破传统的策展模式吸引更多的观众,是后疫情时代博物馆策展人面临的危机与挑战。作者认为,多感官认知、沉浸式体验与"云展览""云传播"的紧密结合,是后疫情时代博物馆满足社会公众需求、更好服务大众、扩大博物馆影响力的有效途径。

The diversity of exhibition forms is coming out with the major epidemic fading away. Social media is performing as a new bridge linking museums and viewers. In other words, the people visiting museums do not represent the total number of the viewers. Therefore, it will be a challenge for the curator of museum how to attract more viewers into the exhibition site with efforts. It is suggested in the thesis that the exhibition should be presented by all possible means jointing the ‘multi-sensory perception’, ‘immersive experience’, ‘cloud exhibition’ and ‘cloud transmission’ together rather than sticking to the tradition, aiming to serve the public and promote the museums well.