我国沿海地区海水产品电商空间分布特征研究

Research on spatial distribution characteristics of marine products e-commerce in China’s coastal areas

本文以阿里巴巴平台为例,采用全局Moran’s I指数、区位基尼系数、变差系数、Theil熵、E指数、位序—规模法与回归分析法,对我国沿海11省市海水产品经营主体的空间分布特征进行量化分析。结果表明,沿海地区海水产品电商经营主体存在集聚现象,数量上呈现出东部多南北少的格局,质量上高水平的海水产品电子商务主要在黄海海区和东海海区;发达沿海地区的绝对差异大、相对差异小,欠发达沿海地区的绝对差异小、相对差异大,并且各海区的经营主体均呈现出首位分布。

This article takes Alibaba platform as an example, using global Moran’s I index, location Gini coefficient, coefficient of variation, Theil entropy, E index, rank-scale rule and regression analysis method, the spatial distribution characteristics of marine prod uct operators in 11 coastal provinces and cities in China are quantitatively analyzed. Results show that the coastal marine products electric operators exist agglomeration phenomenon, which shows a pattern of more in the East and less in the South and North. The quality on a high level of marine products electronic business mainly in the Yellow Sea and the East China Sea area. The absolute difference is large and the relative difference is small in economically developed coastal areas, while the absolute difference is small and the relative difference is large in less developed costal areas, and the operating subjects of each sea area all present the first distribution.