摘要
现代社会中,信息技术发展迅速,互联网行业繁荣发展,社会各行各业在信息技术推动下迅速发展,其中会展经济的发展遇到了机遇的同时也面临着重重困难。这就需要会展经济在新的商业时代下,着眼自己的行业特点和未来,跟上时代前进的步伐,抓住这个时代特有的发展前景,注重和其他行业的跨界融合发展。本文将针对新商业时代下,会展经济的跨界融合展开讨论,并进一步深入探讨会展经济的跨界融合发展模式。
In modern society,with the rapid development of information technology and the prosperity of the internet industry,all walks of life in the society are coerced by the rapid development of information technology.The development of exhibition economy has encountered great diffi culties and opportunities,which requires the exhibition economy to focus on the characteristics and future of its own industry and keep up with the progress of the times in the new business era,seize the development prospects of this era,and focus on cross-border integration and development with other industries.This article will discuss the cross-border integration of the exhibition economy in the new business era,and further explore the cross-border integration development model of the exhibition economy.
作者
宋欣怡
SONG Xinyi(University of Western Ontario)
出处
《商展经济》
2021年第12期1-3,共3页
Trade Fair Economy
关键词
新商业时代
会展经济
跨界融合
发展模式
商业模式
new business era
exhibition economy
cross-border integration
development model
business model