基于AHP的民族传统体育旅游开发影响因素评价研究——以桂东地区为例

A Research on AHP-based Evaluation of Influencing Factors of the Development of Traditional Ethnic Sports Tourism——Take the eastern Guangxi as an example

运用文献资料法、Delphi专家咨询法和层次分析法等研究方法,拟定了桂东地区民族传统体育旅游开发影响因素的指标体系,其中包括:3个一级指标,12个二级指标和若干个解释指标,运用层次分析法对指标的权重值进行比较,对民族传统体育旅游开发影响因素进行分析和评价。结果表明政策规划、开发技术和旅游服务等因素对民族传统体育旅游开发的影响作用明显。

Using the methods of literature review,Delphi expert consultation and analytic hierarchy process,the index system of influencing factors for the development of traditional sports tourism in the eastern area of Guangxi is worked out.The system includes three primary indicators,12 secondary indicators and several explanatory indicators.The analytic hierarchy process is used to compare the weight values of the indicators,and to analyze and evaluate the influencing factors of the development of traditional ethnic sports tourism.The results show that factors such as policy planning,development technology and tourism service have a significant effect on the development of traditional ethnic sports tourism.