跨文化影像作品的国家形象塑造

National Image Building of Cross Cultural Video and Image Works

以跨文化影像作品的国家形象塑造为研究对象,剖析影像作品与国家形象塑造的关系以及国家形象在跨文化塑造中形成的偏差问题。探究国家形象在跨文化塑造中如何打通文化差异壁垒,提出国家形象跨文化传播的前提条件、交流支点及深入传播的关键特性,通过影像作品传播客体心理情绪的分析,阐述国家形象传播塑造的理念与可行路径。为影像作品跨文化传播过程中塑造国家形象的相关研究领域提供理论参考。

Taking the national image molding of cross-cultural video works as the research object,analyze the relationship between video works and the national image molding and the deviation of the national image in the cross-cultural molding.Explore how the national image breaks through cultural barriers in cross-cultural shaping,and put forward the prerequisites,communication fulcrums,and key characteristics of in-depth communication of national image cross-cultural communication.Through the analysis of the object's psychological emotions in video works,the concept of national image communication and shaping is explained.Feasible path.Provide a theoretical reference for the relevant research fields that shape the image of the country in the process of cross-cultural communication of video works.